Exciting updates are here! Check out our latest newsletter for tips and insights you won't want to miss!
SEO Insights🚀
1. Google Revises Core Update Guidance: What’s Changed?
The updated document includes new sections that offer step-by-step guidance on using Search Console to identify ranking changes and assess large drops in position, as well as encouragement to prioritize substantive, user-centric improvements over quick fixes.
2. Is using AI-generated content for SEO plagiarism?
The complexities of using AI-generated content in SEO, particularly regarding plagiarism. It highlights the blurred lines between inspiration and copying, emphasizing the need for ethical practices in content creation to maintain originality and avoid generic outputs.
3. Google Highlighting Review Content In Search Result Snippets
Google is experimenting with highlighting review-related content directly in its search result snippets for certain queries. This feature aims to provide users with more relevant information at a glance, making it easier to find quality reviews for products or services
4. Google Search Expands AI Overviews Globally
Google has expanded its AI-powered search result summaries, called AI Overviews, to six new countries, including the UK, India, Japan, Indonesia, Mexico, and Brazil. The feature aims to provide concise overviews of search topics, potentially impacting user behavior and publisher traffic
5. Google Search Ranking Bug Impacting Large Number Of Results
Google confirmed a search ranking bug affecting a large number of search results, unrelated to the ongoing core update. The issue is being actively addressed, with updates expected within 72 hours.
Affiliate Marketing Updates💰
6. The Post-Pandemic Ad Spend Rebound: What It Means for Marketers and Affiliates
The resurgence in advertising expenditure post-pandemic signals a transformative shift for marketers and affiliates alike. Increased budgets and a focus on performance-driven strategies create new opportunities, emphasizing the need for adaptability in digital marketing approaches.
7. Affiliate program launched to help more Aussies Play Well
A new initiative aims to enhance sport participation across Australia by partnering with diverse organizations through the Play Well Affiliate program. This effort promotes exclusivity, encouraging all Australians to engage in physical activity and enjoy sports together.
Media Buying- AdTech News📢
8. Netflix vs Amazon: The Battle for Streaming Ad Dominance
The competition between Netflix and Amazon Prime Video intensifies as both platforms adopt unique advertising strategies to capture viewer interest. While Netflix focuses on concise, impactful ads for its original content, Amazon diversifies its approach with longer narratives and engaging messages, appealing to a broader audience.
9. Google is facing a potential breakup; what are the likely outcomes?
Google's potential breakup could significantly impact the $300 billion online ad industry, with experts predicting a loss in publisher revenues, an ad tech scramble, and a shift in Google's product development
Social Media Highlights📲
10. Instagram Chief Flags Coming Changes to Profile Grid Displays
Instagram introduce a vertical grid format for profile displays, moving away from traditional square thumbnails. This change, aimed at enhancing video content visibility, could significantly influence how users curate their profiles and engage with followers
11. After hwak tuah, ‘very demure, very mindful' trend takes over social media- all you need to know
The latest TikTok sensation, characterized by its gentle and mindful approach, has captivated users worldwide. This trend emphasizes calmness and self-awareness, reflecting a shift towards more thoughtful content online.
Affiliate Network of the Week💸
Dr. Cash
dr.cash, a leading CPA network, offers a vast array of exclusive nutra offers, top-notch support, and reliable payouts to help affiliates and advertisers succeed in the lucrative health and beauty market.
We’re excited to keep the conversation going. Connect with us for more updates.
